FIFA, USSF block goals; U.S. pro Soccer can’t score with sports fans
The increased instability of professional Soccer in the U.S. is part of its natural progression towards what is best for the sports fan. As leagues emerge, submerge and merge, executives continue to try to solve Soccer’s puzzle for success.
Part of the difficulty for so many involved in the investment of professional Soccer in the U.S. is defining what is ‘success.’ Interestingly, it’s not part of the same definition of ‘success’ for owners of other professional sports teams.
The major difference being that other sports franchises don’t have to rely on the approval of outside organizations to help gauge the success of their teams or leagues. All approval and legitimacy comes strictly from the fans.
For all sports besides Soccer, there is only one dilemma for business owners. Is it more important to make money or win championships?
Winning championships or making money is the business model that sports franchises have followed for years. But, it is not the formula for professional Soccer in the U.S. Their business model has always been to find approval from outside entities first, and than set about trying to win championships or make money.
What U.S. pro Soccer has not figured out is that the success made by NASCAR, the NHL, the NBA, MLB and the NFL was mostly predicated on the fact that they were orginals and have not allowed outside influences to impact their goals of mixing the chase for a championship while trying to make money or the chase to make money while trying to win a championship.
Not being sanctioned by the USSF is a blessing in disguise for USL and the NASL. They must embrace their new found freedom and search out what will bring them their best model for success. With a strike looming in MLS, this blessing couldn’t have come at a better time.
Those who think that they must count on the USSF and FIFA for sanctioning in order to be successful are mistaken. Those most closely associated with pro Soccer in the U.S. are still not listening to the sports fans for guidance. Sports fans continue to be ignored. Their voice is not heard.
Other than the occasional blog, is there anyone or anything representing the sports fan when it comes to making Soccer successful in the U.S.?